Levi's® New Ashland Leather Belt - Black

100% leather

Levi's® metal buckle

Levi Strauss & Co. has been innovating since the birth of the first pair of jeans on May 20th, 1873. One day the wife of a local laborer asked Jacob Davis, a tailor and one of Levi's® loyal customers, to make a pair of pants for her husband that wouldn't fall apart. Jacob came up with the idea to put metal rivets at points of strain, like pocket corners and the base of the button fly. Davis collaborated with Levi and soon the first riveted clothing was made and sold. The first pair of 'jeans' were made from traditonal denim, a popular choice of fabric for men's workwear, and within a very short time the jean was a bona fide success.

In 1873, two visionary immigrants turned denim, thread and a little metal into what has become the most popular apparel on earth.